Read this blog for tips and thoughts about raising more for your cause by paying attention to what donors actually do, not what we wish they would do. When you connect with donors, they respond with donations.
Latest posts
- 6 negative thoughts that can destroy your fundraisingWhen I wrote my first book (The Fundraiser’s Guide to Irresistible Communications) the first official step was to send three sample chapters… Read more: 6 negative thoughts that can destroy your fundraising
- What AI might mean for consultants and freelancersI wrote a large (and, we hoped, financially pivotal) project for a client. There were going to be a lot of eyes… Read more: What AI might mean for consultants and freelancers
- Top 5 blog posts of the monthHere are the 5 most-read Future Fundraising Now blog posts of the month of August: Looking for some really good (and specific)… Read more: Top 5 blog posts of the month
- How to use jargon the right way in fundraisingExcerpt from How to Turn Your Words into Money: The Master Fundraiser’s Guide to Persuasive Writing Everyone tells you to avoid jargon.… Read more: How to use jargon the right way in fundraising
- How AI could wreck the future of fundraisingI’ve written elsewhere about a moment early in my career that marked a turning point. Let me paraphrase: My mentor at the… Read more: How AI could wreck the future of fundraising
- How to write when your mind is scatteredIt happens to everyone who writes: Times when we can’t focus. When no matter how hard we try, are head stays filled… Read more: How to write when your mind is scattered
- Is your fundraising trapped in the pathetic fallacy?The pathetic fallacy isn’t nearly as insulting a term as it might sound: It’s a term for ascribing human thoughts or emotions… Read more: Is your fundraising trapped in the pathetic fallacy?
- 7 things to worry about when you use AI in fundraisingYou can’t really avoid AI. Even if you completely boycott it, people around you are using it. It has meaningful downsides. Here… Read more: 7 things to worry about when you use AI in fundraising
- 7 ways to show not tell in fundraising writingYou’ve been told that your writing should “show, not tell.” That’s good, but here’s a dive into what that might actually mean… Read more: 7 ways to show not tell in fundraising writing
Jeff Brooks has been serving the nonprofit community for more than 35 years and blogging about it since 2005. He considers fundraising the most noble of pursuits and hopes you’ll join him in that opinion. You can reach him at jeff [at] jeff-brooks [dot] com.