Read this blog for tips and thoughts about raising more for your cause by paying attention to what donors actually do, not what we wish they would do. When you connect with donors, they respond with donations.
Latest posts
- 5 donor-friendly ways to raise unrestricted fundsIf you haven’t already noticed this, you will eventually: Donors are way more likely to give to do something specific than to… Read more: 5 donor-friendly ways to raise unrestricted funds
- Stupid AI tricks you need to stay aware ofThe best AI tool is not intelligent. It’s not conscious. It doesn’t “know” anything. It mimics those things by seeing patterns and… Read more: Stupid AI tricks you need to stay aware of
- “Not you, me” fundraisingTwo of my nephews are close-in-age brothers. That means they fought. A lot. As brothers do. When they were little guys, maybe… Read more: “Not you, me” fundraising
- 4+ tips for using AI to build your fundraisingHello, AI Tool. Please write a direct mail appeal for our organization. If you use AI like that, you will get a… Read more: 4+ tips for using AI to build your fundraising
- Getting the most out of survey research [PODCAST]Survey research can lead your fundraising badly astray. Focus groups can kill the strongest fundraising programs. If you use them wrongly. There… Read more: Getting the most out of survey research [PODCAST]
- Top 5 blog posts of the monthHere are the 5 most-read Future Fundraising Now blog posts of the month of July: Looking for some really good (and specific)… Read more: Top 5 blog posts of the month
- 3 times you should not ask donors for moneyWhen should you not ask a donor to give? It’s an important question, because not asking is the most effective way there… Read more: 3 times you should not ask donors for money
- The AI slop wave and your fundraisingI once worked at a place where a good way to get ahead was to say a lot. To hold forth in… Read more: The AI slop wave and your fundraising
- Fundraising hack for your Holiday appealsAre you doing Christmas/Holiday fundraising this year? If you are, you may already be working on it. Or you should soon! Thinking… Read more: Fundraising hack for your Holiday appeals
Jeff Brooks has been serving the nonprofit community for more than 35 years and blogging about it since 2005. He considers fundraising the most noble of pursuits and hopes you’ll join him in that opinion. You can reach him at jeff [at] jeff-brooks [dot] com.