Future Fundraising Now

If you do it, they still may not fund

—

by

Jeff Brooks
in

From one of my favorite comics, F Minus:

Fminus

Just because you’re doing something you think is cool doesn’t mean others will automatically come forward and give you money.

Offer matters. It has to be something donors understand and want to be part of.

    Comments

    2 responses to “If you do it, they still may not fund”

    1. Liz Avatar
      Liz

      How true!

    2. Liz Avatar
      Liz

      How true!

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    What this blog is about

    The future of fundraising is not about social media, online video, or SEM. It’s not about any technology, medium, or technique. It’s about donors. If you need to raise funds from donors, you need to study them, respect them, and build everything you do around them. And the future? It’s already here. More.

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    Jeff BrooksJeff Brooks has been serving the nonprofit community for more than 35 years and blogging about it since 2005. He considers fundraising the most noble of pursuits and hopes you’ll join him in that opinion. You can reach him at jeff [at] jeff-brooks [dot] com. More.

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    The future of fundraising is not about social media, online video, or SEM. It’s not about any technology, medium, or technique. It’s about donors. If you need to raise funds from donors, you need to study them, respect them, and build everything you do around them. And the future? It’s already here. More.

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    About the blogger

    Jeff Brooks has been serving the nonprofit community for more than 30 years and blogging about it since 2005. He considers fundraising the most noble of pursuits and hopes you’ll join him in that opinion. You can reach him at jeff [at] jeff-brooks [dot] com.