Want gifts? Don’t do these things

Here’s some advice from Church Giving Matters for churches encouraging their people to give. It applies well to other fundraising: 3 do’s and don’ts when preaching on giving.

I especially want to point out the don’ts:


  • Don’t apologize for talking about money.
  • Don’t believe that people will just give.
  • Don’t forget to connect money to impact and life change.

These common errors hurt fundraising in church and anywhere else they happen.


Comments

2 responses to “Want gifts? Don’t do these things”

  1. Thanks for the mention, Jeff. I appreciate what you do and read your blog posts regularly.

  2. Thanks for the mention, Jeff. I appreciate what you do and read your blog posts regularly.

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The future of fundraising is not about social media, online video, or SEM. It’s not about any technology, medium, or technique. It’s about donors. If you need to raise funds from donors, you need to study them, respect them, and build everything you do around them. And the future? It’s already here. More.

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Jeff BrooksJeff Brooks has been serving the nonprofit community for more than 35 years and blogging about it since 2005. He considers fundraising the most noble of pursuits and hopes you’ll join him in that opinion. You can reach him at jeff [at] jeff-brooks [dot] com. More.


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The future of fundraising is not about social media, online video, or SEM. It’s not about any technology, medium, or technique. It’s about donors. If you need to raise funds from donors, you need to study them, respect them, and build everything you do around them. And the future? It’s already here. More.

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About the blogger

Jeff Brooks has been serving the nonprofit community for more than 30 years and blogging about it since 2005. He considers fundraising the most noble of pursuits and hopes you’ll join him in that opinion. You can reach him at jeff [at] jeff-brooks [dot] com.

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