December online fundraising starts now

As we discovered in the recent Online Giving Study, December is when the online gifts really happen big time.

BeaconfireWire makes the good point that a lot of the success you have in December starts a long time before that: Six Ways to Start Your Year-End Fundraising Now.

Here are things you can do now for a better December:


  1. Analyze Last Year’s Results
  2. Grow Your List
  3. Collect Information
  4. Do Major Testing
  5. Complete Any Landing Page Changes
  6. Say Thank You


Comments

2 responses to “December online fundraising starts now”

  1. I actually found a pretty good site called “chip-in” it allows people to donate to your cause via a few different methods.
    Here is mine, as you can see I have zero donations, partially because I just started, and partially because everywhere I post this is considered “spam” and deleted. I figure here its okay since I’m sharing the link with other people looking for donation ideas :D. I think it would work very well if you had a popular blog (I don’t).
    http://vesatriptofijibenmckinley.chipin.com/trip-to-fiji

  2. I actually found a pretty good site called “chip-in” it allows people to donate to your cause via a few different methods.
    Here is mine, as you can see I have zero donations, partially because I just started, and partially because everywhere I post this is considered “spam” and deleted. I figure here its okay since I’m sharing the link with other people looking for donation ideas :D. I think it would work very well if you had a popular blog (I don’t).
    http://vesatriptofijibenmckinley.chipin.com/trip-to-fiji

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The future of fundraising is not about social media, online video, or SEM. It’s not about any technology, medium, or technique. It’s about donors. If you need to raise funds from donors, you need to study them, respect them, and build everything you do around them. And the future? It’s already here. More.

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Jeff BrooksJeff Brooks has been serving the nonprofit community for more than 35 years and blogging about it since 2005. He considers fundraising the most noble of pursuits and hopes you’ll join him in that opinion. You can reach him at jeff [at] jeff-brooks [dot] com. More.


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The future of fundraising is not about social media, online video, or SEM. It’s not about any technology, medium, or technique. It’s about donors. If you need to raise funds from donors, you need to study them, respect them, and build everything you do around them. And the future? It’s already here. More.

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Jeff Brooks has been serving the nonprofit community for more than 30 years and blogging about it since 2005. He considers fundraising the most noble of pursuits and hopes you’ll join him in that opinion. You can reach him at jeff [at] jeff-brooks [dot] com.

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