Your donors get a lot more than a tax deduction

Your fundraising is basically a mental-health improvement program, at least according to a recent study reported at the Charity Info Blog, at Scientific proof for karma? Small acts of kindness boost well-being:

Researchers asked participants to act compassionately towards someone for five to 15 minutes a day, by actively helping or interacting with them in a supportive and considerate manner. Six months after that week, participants were still reporting increased happiness and self-esteem.

Giving is not entirely about money. It’s about other things that may be a lot more important than the money that changes hands.

Congratulations and thank you for making people’s lives better!

You can find the study, “Practicing Compassion Increases Happiness and Self-Esteem,” here.


Comments

2 responses to “Your donors get a lot more than a tax deduction”

  1. I have the heart for this fundraising activity. I also agree that giving is not just about money but more of changing someone’s lives.

  2. I have the heart for this fundraising activity. I also agree that giving is not just about money but more of changing someone’s lives.

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The future of fundraising is not about social media, online video, or SEM. It’s not about any technology, medium, or technique. It’s about donors. If you need to raise funds from donors, you need to study them, respect them, and build everything you do around them. And the future? It’s already here. More.

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Jeff BrooksJeff Brooks has been serving the nonprofit community for more than 35 years and blogging about it since 2005. He considers fundraising the most noble of pursuits and hopes you’ll join him in that opinion. You can reach him at jeff [at] jeff-brooks [dot] com. More.


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The future of fundraising is not about social media, online video, or SEM. It’s not about any technology, medium, or technique. It’s about donors. If you need to raise funds from donors, you need to study them, respect them, and build everything you do around them. And the future? It’s already here. More.

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About the blogger

Jeff Brooks has been serving the nonprofit community for more than 30 years and blogging about it since 2005. He considers fundraising the most noble of pursuits and hopes you’ll join him in that opinion. You can reach him at jeff [at] jeff-brooks [dot] com.

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