Books that can make 2013 your best fundraising year ever

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They asked buyers of nonprofit-topic books what were the must-have titles. What did smart book-buyers say?

Their top five fundraising books included The Fundraiser’s Guide to Irresistible Communications.

Make 2013 your best fundraising year yet by reading the book that was written precisely for you: The fundraising professional who wants to do fundraising right, who pays attention to the facts, who’s ready to meet donors where they are.

The other four books of these top-five are superb. In fact, it’s a little intimidated being included among these folks. Here they are:

Ahern

Seeing Through a Donor’s Eyes, by Tom Ahern

Mckinnon

The 11 Questions Every Donor Asks, by Harvey McKinnon

Panas

Asking, by Jerold Panas

Tietel

The Ultimate Insider’s Guide to Winning Foundation Grants, by Martin Teitel

These five books are available from the publisher with free shipping through January 11. There are also bulk discounts. Or check them out at Amazon, where the discount is steep.


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The future of fundraising is not about social media, online video, or SEM. It’s not about any technology, medium, or technique. It’s about donors. If you need to raise funds from donors, you need to study them, respect them, and build everything you do around them. And the future? It’s already here. More.

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Jeff BrooksJeff Brooks has been serving the nonprofit community for more than 35 years and blogging about it since 2005. He considers fundraising the most noble of pursuits and hopes you’ll join him in that opinion. You can reach him at jeff [at] jeff-brooks [dot] com. More.


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The future of fundraising is not about social media, online video, or SEM. It’s not about any technology, medium, or technique. It’s about donors. If you need to raise funds from donors, you need to study them, respect them, and build everything you do around them. And the future? It’s already here. More.

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About the blogger

Jeff Brooks has been serving the nonprofit community for more than 30 years and blogging about it since 2005. He considers fundraising the most noble of pursuits and hopes you’ll join him in that opinion. You can reach him at jeff [at] jeff-brooks [dot] com.

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