Are you jealous of some other fundraiser who always seems to get it right? The Fundraising Authority has some ideas what they’re doing, at Why Some Non-Profits Always Hit Their Fundraising Goals:
- They Set Deadlines and Responsibilities
- They Focus on Individual Donors
- They Track Donors through the Fundraising Funnel
- They Build Fundraising Networks, Starting with Their Boards
- They Tell a Great Story
Great list. Let me enlarge on #5 — what a great story is. It’s the story of how the donor changes the world. Not the story of how awesome the nonprofit is.
Jeff Brooks has been serving the nonprofit community for more than 35 years and blogging about it since 2005. He considers fundraising the most noble of pursuits and hopes you’ll join him in that opinion. You can reach him at jeff [at] jeff-brooks [dot] com.
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