How John Cleese can make you a better fundraiser

Watch this video. It’s only a bit over 10 minutes long. And it’s John Cleese. You won’t regret the time you spend on it. It’s about creativity, something we all need to pay close attention to.

Or watch it here on YouTube.

Cleese has two powerful pieces of advice for boosting your creativity:

  1. Recognize the power of working on your project while not working on it. Give yourself time and space away from the work, because your mind will keep working while do something else (even sleep). That subconscious work is often your best.
  2. Create boundaries that allow you to focus without interruption. Email, phone calls, and people walking in on you can kill your creativity. Protect yourself with boundaries.


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The future of fundraising is not about social media, online video, or SEM. It’s not about any technology, medium, or technique. It’s about donors. If you need to raise funds from donors, you need to study them, respect them, and build everything you do around them. And the future? It’s already here. More.

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Jeff BrooksJeff Brooks has been serving the nonprofit community for more than 35 years and blogging about it since 2005. He considers fundraising the most noble of pursuits and hopes you’ll join him in that opinion. You can reach him at jeff [at] jeff-brooks [dot] com. More.


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The future of fundraising is not about social media, online video, or SEM. It’s not about any technology, medium, or technique. It’s about donors. If you need to raise funds from donors, you need to study them, respect them, and build everything you do around them. And the future? It’s already here. More.

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About the blogger

Jeff Brooks has been serving the nonprofit community for more than 30 years and blogging about it since 2005. He considers fundraising the most noble of pursuits and hopes you’ll join him in that opinion. You can reach him at jeff [at] jeff-brooks [dot] com.

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