Is your website failing to get donations? Chances are, the main problem is your landing pages.
Here’s some help finding and fixing the problems, from npEngage, at 7 Most Costly Sins of Donation Forms:
- No mobile version
- Not accessible to those with reduced vision
- Requiring a login
- Too many fields on the form
- Too many steps to complete the donation
- Using Capcha
- Unbranded
Jeff Brooks has been serving the nonprofit community for more than 35 years and blogging about it since 2005. He considers fundraising the most noble of pursuits and hopes you’ll join him in that opinion. You can reach him at jeff [at] jeff-brooks [dot] com.
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