Why you should be calling your donors

Are you calling your donors?

Don’t let your personal distaste for telemarketing keep you from doing this powerful and relationship-building act!

The Chavender blog has Three Reasons Why You Need to Call Your Donors:

  1. They want to hear from you. This is much more true than you think. Human connection is valued by many, many donors, and your call is often a welcome event!
  2. You get a chance to build rapport with this amazing individual who believes in your mission. You’ll learn amazing things about them by talking to them.
  3. Its just good manners. Mom was right!


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The future of fundraising is not about social media, online video, or SEM. It’s not about any technology, medium, or technique. It’s about donors. If you need to raise funds from donors, you need to study them, respect them, and build everything you do around them. And the future? It’s already here. More.

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Jeff BrooksJeff Brooks has been serving the nonprofit community for more than 35 years and blogging about it since 2005. He considers fundraising the most noble of pursuits and hopes you’ll join him in that opinion. You can reach him at jeff [at] jeff-brooks [dot] com. More.


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The future of fundraising is not about social media, online video, or SEM. It’s not about any technology, medium, or technique. It’s about donors. If you need to raise funds from donors, you need to study them, respect them, and build everything you do around them. And the future? It’s already here. More.

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About the blogger

Jeff Brooks has been serving the nonprofit community for more than 30 years and blogging about it since 2005. He considers fundraising the most noble of pursuits and hopes you’ll join him in that opinion. You can reach him at jeff [at] jeff-brooks [dot] com.

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