How well does your donation form work?
Could be better?
Here are some tips from npENGAGE, at 5 Tips for the Perfect Online Donation Form:
- Your Donation Form Should Exist on Your Homepage
- Keep it Simple and Mobile
- Nudge Your Donors Upward (Suggest higher gift amounts)
- Translate Money into Tangible Impact
- Thank You, Thank You, Thank You
Number 3, #4, and #5 are also great advice for paper donation forms.
Jeff Brooks has been serving the nonprofit community for more than 35 years and blogging about it since 2005. He considers fundraising the most noble of pursuits and hopes you’ll join him in that opinion. You can reach him at jeff [at] jeff-brooks [dot] com.
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