Is your boss keeping you from doing your job right?
Join the club. It’s a big problem in fundraising, but it’s not unique to us.
The important thing is, what are you going to do about it?
You have to do something.
Seth Godin addresses this at The bad client/clueless boss trap:
There are two secrets to doing great work:
- Persuade the client [boss] to let you do great work.
- Get better clients [bosses].
If you have a lousy boss (or terrible client), which one are you going to do?
The future of fundraising is not about social media, online video, or SEM. It’s not about any technology, medium, or technique. It’s about donors. If you need to raise funds from donors, you need to study them, respect them, and build everything you do around them. And the future? It’s already here. More.
Jeff Brooks has been serving the nonprofit community for more than 35 years and blogging about it since 2005. He considers fundraising the most noble of pursuits and hopes you’ll join him in that opinion. You can reach him at jeff [at] jeff-brooks [dot] com. More.
The future of fundraising is not about social media, online video, or SEM. It’s not about any technology, medium, or technique. It’s about donors. If you need to raise funds from donors, you need to study them, respect them, and build everything you do around them. And the future? It’s already here. More.
Jeff Brooks has been serving the nonprofit community for more than 30 years and blogging about it since 2005. He considers fundraising the most noble of pursuits and hopes you’ll join him in that opinion. You can reach him at jeff [at] jeff-brooks [dot] com.
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