Month: December 2020

  • How to write better by writing every day

    Want to be a better writer? Write! It’s really the one thing that guarantees you’ll improve. Most writing experts recommend that you write every day. That’s the way you build your writing muscle so that whatever else you do, the act of writing is easier — more fluent, less daunting. Writing every day is a…

  • Is your Foundation forcing donors to think twice before they give?

    Are you confusing your donors with a bureaucratic category that makes no sense and doesn’t matter to them? You might be if you’re raising funds under the flag of the foundation that’s the fundraising arm of your main organization. There are plenty of reasons to organize yourself this way. But none of them are important…

  • Why donor complaints are a good sign in fundraising

    Yesterday I told you about an organization that made getting complaints one of their goals. Today I want to tell you a little more about why that’s a good idea. Because complaints seldom feel okay. Most often, they give you a sense that you were “caught” getting something wrong. It’s not so bad when you…

  • The charity that wanted to get complaints

    I started working with a new client right at the beginning of the COVID-19 crisis. The organization had been around for 50 years, and had a confirmed habit of doing all their fundraising work in-house. Outsourcing to someone like me was strange and new. Despite the uncertainty of the time, we agreed to a list…

  • The top blog posts everyone has been reading

    Here are the 5 most-read Future Fundraising Now posts from the past month: How to fail at fundraising innovation — and how to succeed 47 things worth knowing about fundraising 13 tips for writing stronger fundraising Three steps to raise unrestricted revenue while motivating donors with specific offers Are you over-emailing or under-emailing?